Perfekt Färgpalett med Bella+Canvas VP of Design

Creating your first color palette for your brand can feel overwhelming. With over 300 colors at Bella+Canvas , how do you find a color palette that truly represents your brand?

Tory Lowitz , VP of Design at Bella+Canvas, recommends:
"Choose colors that combine texture, depth, vibrancy, and wearability."

Here are four steps to finding your perfect color palette:

1. Start with what you love

The most important thing is that you like your colors and believe that they work. Trust your gut feeling and choose colors that really appeal to you.

Recommended garments with many color choices:

  • Unisex Jersey Crew Neck T-shirt (CV001): Colors like Silver, Soft Cream and Ocean Blue.
  • Unisex Heather CVC Short Sleeve T-Shirt (CV01H): 43 Heather shades, including Heather Sand Dune and Heather Deep Teal.
  • Unisex Drop Shoulder Fleece (BE045): Updated to match the season's trends.

2. Don't forget the basics

According to 30 years of data, black garments sell 40:1 compared to other colors. For new businesses, black is a safe base color to include in your palette.

Best-selling black garments from Bella+Canvas:

  • Unisex Triblend ¾ Sleeve Baseball T-shirt (BE100): A classic baseball shirt with ringspun cotton.
  • Flowy Racerback Tank Top (BE089): A comfortable tank top with a soft and draping fit.
  • The Favourite T-shirt (BE076): A women's t-shirt that is a favourite for prints.
  • Unisex Jersey Tank Top (BE104): A modern unisex model with a rounded neck.

3. Know your target audience

Think about who will wear your products. What colors suit your community and customer base? Bella+Canvas creates color collections based on market demand, so choose shades that match your customers' needs and preferences.

Quote from Tory Lowitz:
"Color inspiration is constantly flowing. It's an evolution, not something static."

4. Keep it consistent

Consistency is key to building trust with your customers. Make sure your colors are reproducible with every production run. Bella+Canvas helps you here by delivering garments of the highest quality and outstanding color consistency.

Inspiration from Tory Lowitz:
"Color inspiration doesn't have to be a color. It can be a feeling, an experience, or something abstract that translates into colors."

Create Your Color Universe

With Bella+Canvas, you can build a color palette that is both unique and consistent. Explore their extensive collection and find pieces that will take your brand to the next level!

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